The hybrid car market has built upon us slowly but steadily over the last decade ago. If you can remember back that far you’ll recall that gas was hovering around a dollar a gallon and we were in an economic boom, right on the edge of the dotcom bubble and the economic reality of the new millennium.

The last half decade or so has brought a few other realities as well, the most prevalent being the truth in global warming. The social effects are just now starting to be seen, right alongside the commercial effects. The evolution of the automobile has sidled right up to the plate as the next major development. For those interested in helping out by owning one of the new generation of the car, your choices were limited for a long time, but with each passing year a whole new slew of options open up as car companies hop onto the bandwagon, realizing that there is in fact money to be made in this market.

Until Ford finally announced their Escape model recently, the market has been dominated by Japanese automakers, and even now as more American companies get involved, they have nearly a ten year head start in the market.

Toyota Prius – The most popular and oldest of all hybrid models, the Prius is one of the cheapest models available as well as the most efficient with nearly 60 mpg. There is a downside to being the most popular however – a waiting list of two to nine months.

Honda Insight – Honda’s new entry, the Insight is a straight up competitor to the Prius, with a slightly lower price point and slightly higher mpg. It doesn’t have the establishment of brand name like Toyota’s machine, but the success of Civic and Accord hybrids in Honda’s line places them in a better position than any other car company to take Toyota on.

Ford Escape – The Escape Hybrid is the first time an American car company has offered a hybrid vehicle to the public. Their first entry is an attempt to pacify both markets at the same time, offering a more expensive SUV hybrid that gets significantly better mileage than most SUVs on the market, but still fails to come anywhere near the Toyota or Honda mileage standards.

Lexus and Toyota have offered their own entries into the SUV hybrid arena, with the Lexus RX 400h and Toyota Highlander respectively. The popularity of the SUV being what it is, the price point is rendered partially if not entirely mute, as those on the cusp of buying an SUV because of gas mileage might reconsider when these options are presented.

With upwards of 10 new models supposedly being unveiled later this year, the list of hybrid cars available to the public is growing rapidly, finally catching up to the demand that Toyota and their over-stuffed order forms can attest to. What remains to be seen now is if the kind of technology race that this market needs is coming right behind.

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Anthony Chatfield writes for Go Hybrid, where you can find information on hybrid cars, hybrid car batteries, and more energy-saving alternatives.